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Products	Which Level is Right for You?
Webmercials Webmercials resemble television infomercials but they are shorter and appear on the internet. Their run time ranges from 30 seconds to 3 minutes (we recommend 30 sec. to 1 min.). They have the advantage over television ads because they are interactive, allowing a website visitor to view an ad at the point of sales. After the digital video production is complete, the webmercials are compressed and converted into different streaming media formats or flash presentations so that website visitors can become website customers. Research says that more than 60 million US households are online. Webmercials will greatly increase the impact of your website. Many companies generate an average of 10-20% of their business from their websites; some companies have increased their online sales by up to 20% simply by adding a webmercial to their website. Webmercials are a cost-effective way to connect with your target customers and know immediately if this marketing strategy is adding to your bottom-line. Of course your sales will greatly depend on the amount of traffic to your website, so a member of our network can help you increase your online traffic. Mini-Docs A mini-doc is a short documentary with an average run time of 3-5 minutes (we recommend 2-3 minutes, especially for the web). These mini-docs often appear on websites that host podcasts (not just to ipods). Similar to webmercials, mini-docs can help companies attract the right client. By contrast to webmercials, mini-docs implement a documentary style similar to reality TV to tell a short story. The narrative style yields a feeling of endorsement similar to publicity. Think about the difference between buying a full page ad versus having a reporter write a feature article about your company for a local newspaper. Think about shows like BAY AREA BACKROADS and EVENING MAGAZINE with your company as the focus of a segment- how much would you pay for that? Watch the flash video version of the mini-docs in our Screening Room	The following files lead to flash files. You may download the flash player from Adobe for free. *Please note that all prices are for the packages listed. Additional services, cast, crew, original music, special equipment, studio space or rental needs will influence prices. The prices listed are starting points based on deliverables comparable to the video examples featured and the specifications described. Search Engine Optimization- SEO for web pages and web video SEO prep and placement for video Tell a story about your business-> Attract an audience to your brand Shooter Services- hourly videographer: action shots available: run, bike, car underwater camera only live audio only Broadcast Quality- Webmercial (RT= 30-60 sec): Flash video in Screening Room Pre-shoot consult up to 30 min. Script assistance: optimization, shot list + 1 post shoot revision* Location Shoot: one 2-hour one (1) primary location with up to four (4) sub locations Camera: up to ten (10) set ups Audio: up to four (4) layers= voice over, testimonials/interviews, ambient/location sounds, and royalty-free music Editing: up to fifteen (15) cuts connecting the visuals Titles: up to two (2) titles (inter or end) Branding: up to two (2) "chyrons" branded labels* F/X: up to two (2) "composite" or split screen shots Revisions: one (1) change order: incl. 30 min. ph consult and up to three (3) re-cut changes *** this version is "broadcast quality" so it is the caliber of television ads Mini-doc or Promo (RT= 2-3 mins.)- "Feature Story": See Screening Room or See WADU Screening Room Pre-shoot consult up to 1 hour (ph/loc). Script assistance: optimization, shot list + 1 post shoot revision* Location Shoot: one 4-hour up to two (2) neighboring locations with up to six (6) sub locations Camera: up to fifteen (15) set ups Audio: up to four (4) layers= voice over, testimonials/interviews, ambient/location sounds, and royalty-free music Editing: up to thirty (30) cuts connecting the visuals Titles: up to three (3) titles (inter or end) Branding: up to three (3) "chyrons" branded labels* F/X: up to three (3) "composite" or split screen shots Revisions: one (1) change order: incl. 30 min. ph consult and up to five (5) re-cut changes *Please note that SEO, Webmercial and Mini Doc packages may be available as barters if you are part of our network. Contact us for details. Additional services: music, cast, crew size, special equipment or studio rental needs will influence prices. Set prices are available for the packages described starting at $500 for SEO, $1500 for webmercials, and $3500 for mini docs. *We do ask that the marketing department provides branding information and script*.
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